Social Media Specialist who plans content and runs paid campaigns — trained in Meta Ads, audience growth, and analytics.
Content built on strategy, not guesswork.
Yara has hands-on training in social media strategy and media buying, along with real experience in digital sales and customer engagement — she works across content planning, audience targeting, and paid campaigns.
She's certified in Social Media Marketing, with hands-on experience in Meta Ads and campaign optimization, and prefers to check her decisions against the numbers instead of guessing.
BBA — International Business
The British University in Egypt
Arabic — Native · English — Fluent · French — Intermediate
Manages and optimizes digital product listings across online marketplaces, conducts market research, supports promotional campaigns and pricing strategy, and tracks conversion and growth metrics.
Performed accurate data entry aligned with client standards, verified accuracy, resolved inconsistencies, and reported system issues to support process improvements.
Delivered support to English-speaking customers and managed inquiries via phone, email, and online platforms.
Conducted market research and trend analysis to support data-driven business decisions.
Supported social campaign creation and CRM data analysis; applied SWOT and competitor analysis.
Developed and pitched a business concept as part of an entrepreneurship project.
A diploma graduation project and two unsolicited spec campaigns built for real Egyptian brands to demonstrate end-to-end social strategy — full decks available to download.